What you can do
Banner analysis and scores
An uploaded image is analysed: alongside an overall score, visual quality, copy and the call to action are marked separately, so a weak headline shows up.
Video analysis
The video is examined frame by frame; key moments such as the opening and the close are marked on a timeline, with the best frame and an estimated view rate.
Copy, colour and accessibility
The headline and the call-to-action text are read separately, the colour palette is extracted, and the contrast ratio is judged against the WCAG threshold.
Sector and placement fit
The creative is scored against the sector you choose and the placement, such as Meta Story, and the result is set beside the sector average.
Comparison and variants
Put several banners into a comparison and the winner is marked; from a finished analysis you can generate new copy variants.
Creative asset library
Images, video and audio live in folders; details such as resolution appear on the file card, and tag suggestions come from AI.
A REAL SCENARIO
A real working day
The flow that helps a team decide before a meeting
A new batch of banners
An agency delivers six banners on Friday. The marketing team uploads them to the library and sends them for analysis; two come back with a contrast ratio below the WCAG threshold. The rest go into a comparison, and the winner is the creative that runs that week.
Who is it for?
It suits brand, performance, and agency teams that want to turn creative decisions into reusable learning across advertising and content production.
SETUP PLAN
How to start
Set a shared creative classification for the first review.
Compare work in the same objective, period, and measurement window.
Connect learning to a new experiment hypothesis instead of treating it as a fixed rule.
Content verified:
ANSWER CENTER
Frequently asked questions
Explore the questions teams ask before deciding, with short and direct answers.
Open a question to see the scope of the product and its practical boundaries.
What exactly does Creative Intelligence do?
Creative Intelligence helps compare creative assets and performance signals in the same evaluation context. The team can discuss not only what was clicked most, but which message worked for which objective and period.
Who is Creative Intelligence for?
It suits brand, performance, and agency teams that want to turn creative decisions into reusable learning across advertising and content production.
What can I do with Creative Intelligence?
Banner analysis and scores: An uploaded image is analysed: alongside an overall score, visual quality, copy and the call to action are marked separately, so a weak headline shows up. Video analysis: The video is examined frame by frame; key moments such as the opening and the close are marked on a timeline, with the best frame and an estimated view rate. Copy, colour and accessibility: The headline and the call-to-action text are read separately, the colour palette is extracted, and the contrast ratio is judged against the WCAG threshold. Sector and placement fit: The creative is scored against the sector you choose and the placement, such as Meta Story, and the result is set beside the sector average. Comparison and variants: Put several banners into a comparison and the winner is marked; from a finished analysis you can generate new copy variants. Creative asset library: Images, video and audio live in folders; details such as resolution appear on the file card, and tag suggestions come from AI.
What does Creative Intelligence look like on a real working day?
A new batch of banners. An agency delivers six banners on Friday. The marketing team uploads them to the library and sends them for analysis; two come back with a contrast ratio below the WCAG threshold. The rest go into a comparison, and the winner is the creative that runs that week.
How should a team start with Creative Intelligence?
Set a shared creative classification for the first review. Compare work in the same objective, period, and measurement window. Connect learning to a new experiment hypothesis instead of treating it as a fixed rule.
What does Creative Intelligence not replace?
Creative analysis does not replace brand strategy, copyright review, or approval of advertising claims. One performance result alone does not prove why a piece of content worked.
Which industry was Creative Intelligence verified for?
The verified industry scenario for Creative Intelligence is Social Media. The industry page shows that end-to-end workflow.
Start using Rocketly for free
Bring your team together in one CRM; no card needed to set it up.