01 · CONTROLLED HANDOFF
Moving an Instagram brand brief to a proposal
01
A brand manager DMs the agency account; the message lands in the inbox and a new client record opens.
02
The brief form link is shared, and the answers land on the same record with goal, budget range and timeline.
03
The record moves to Scoping Call, an account manager is assigned and the meeting is booked from the booking page.
04
Scope items become a proposal shared as a PDF link, with view and approval status tracked on the record.
05
An approved proposal is tied to the contract and the kickoff task set opens.