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Construction

Units are selling on the project, but block availability still lives in a spreadsheet.

The Rocketly Construction Module keeps the project, block and unit grid, reservation and contract stages, payment plans and the sales office team in one place. Buyer conversations and broker commission attach to the same record.

What Slows Down Unit Sales Tracking on a Development

Unit status lives in a separate spreadsheet in every sales office, so the same flat gets offered to two different buyers on the same day and fixing it costs trust.

Reservation expiry is never written into anyone’s calendar; an expired hold blocks the list while the next buyer waiting for that unit type is never called back.

Instalment dates and overdue payments stay in the collections team’s file; with no shared record across sales, contract and collection, who promised the buyer what disappears.

Broker and freelance agent commissions are calculated in email threads, so entitlement, approval and payment stage can never be seen together at project level.

Overseas investor threads run in another language and time zone, so there is no traceable link between first contact and the unit that was eventually reserved.

Where Sales Office Enquiries Actually Come From

Meta and Google Lead Forms

Records from launch campaign lead forms arrive with their source, so you can see which campaign reached an actual sales office visit.

WhatsApp Business

Price list, floor plan and payment term questions mostly land here; approved template messages are used to confirm appointments.

Instagram DM and Story Replies

Investors who follow construction progress and show-flat posts write in DMs; story replies collect in the same conversation.

Project Site Form and Chat Widget

The brochure request form and live chat on the project micro-site turn a visitor into a record along with the block and type they were exploring.

Call Centre and Phone System Records

Calls to the number in the advert are captured through the connected phone system, and the note after the call goes onto the same enquiry record.

Broker and Estate Agency Referrals

Buyers introduced by partner agencies enter with a source tag, so which broker brought which unit lines up with the commission side.

What the Rocketly Construction Module Does on Your Project

Collect Investor and Buyer Enquiries in One Inbox

WhatsApp Business and a personal line, Instagram DM and story replies, Facebook Messenger, Telegram, email and the project site form — the sources you connect appear on one screen. Rocketly supports 12 channel types; the developer decides which to open.

Manage the Project, Block and Unit Grid

Split each project into blocks and each block into units, generating unit numbers in bulk from a block, floor and sequence pattern. Type, area, aspect and list price sit on the unit card, and availability is colour-coded on the floor-plan grid.

Follow Unit Status From Reservation to Contract

A reservation opens with a validity period and reminds the responsible agent before it expires. Reservations that never became a contract are listed separately in the sales funnel report, so every unit’s stage is visible.

Payment Plans, Instalments and Receivables

Create the payment plan with its instalments against the contract; open instalments, overdue instalments and outstanding balance list by project and currency. Plan versions are kept and older versions stay read-only.

Sales Offices, Teams and Targets

Open more than one sales office, assign team members and follow targets and performance per office. Site visits, campaigns and sales automations run from the showroom screen under review.

Broker and Agent Commission Ledger

Broker commission accrues to a ledger when a sale closes; entries are append-only and a correction requires a stated reason. Entitlement, approval and payment stage are followed separately per currency.

Contracts, Paperwork, Handover and Snag List

Produce contracts and annexes from document templates and watch document gaps on sold and delivered units. Pre-handover snag records reach the responsible owner as a notification.

A Private Area for the Buyer in the Customer Portal

The buyer signs in through a passwordless link and sees their contract, payment plan, authorized documents and appointments; messages sent from the portal reach the sales team as a notification.

Sales Funnel and Per-Block Reports

With 38 ready-made report types, evaluate period sales, block comparison, sell-through and lost reservations with your own data; different currencies are read separately rather than merged.

Ready to bring the customer communication you connect into one shared workspace?

Configure your process, team and connected sources at a pace that fits your operation.

What AI Speeds Up in New-Build Sales and What It Never Decides

AI can prepare drafts and summaries from conversation context; your team decides what is shared with customers.

Drafts Replies and Project Copy

It drafts answers to recurring location, unit type and payment questions from your knowledge base; the sales agent edits and decides whether to send.

Summarizes Long Investor Threads

It condenses months of conversation, so when a unit is handed to another agent the context is visible without rereading everything.

Classifies the Enquiry and Feeds Scoring

It extracts budget, preferred type and payment approach from the conversation and suggests tags that feed lead scoring; the team approves the tag.

Does Not Set Price, Discount or Handover Date

AI does not define campaign discounts, change a unit price or make commitments about the delivery schedule. Those decisions belong to sales management and the project team.

How a Unit Moves From Reservation to Handover

01 · CONTROLLED HANDOFF

Turning a sales office visit into a reservation

01

An enquiry from an ad or the project site lands as a record, and the sales office visit is booked as an appointment that syncs to the agent’s calendar.

02

During the visit, budget, preferred unit type and payment approach are written onto the record while available units are shown on the floor-plan grid.

03

The unit the buyer chooses is attached to the record and a reservation opens with its validity period; the grid shows the unit as reserved.

04

The payment plan is prepared with its instalments and the contract is generated from a document template and shared with the buyer.

05

Once signed, the unit moves to the contracted stage and broker commission accrues to the ledger.

Not leaving a unit idle when a reservation lapses

The reservation is opened with a defined validity, and a reminder task reaches the responsible agent as expiry approaches.

The agent runs a confirmation call, notes the outcome on the record, and the period is extended only with a manager’s approval.

When the period ends, the unit returns to available and an announcement draft is prepared for buyers waiting on that type.

Reservations that lapsed without a contract are listed in the sales funnel report with their reasons tagged.

Keeping a buyer with an approaching instalment in view

As an instalment date approaches, a reminder is scheduled on the record; wording and the send decision stay with the collections team.

If the payment does not arrive, the record joins the overdue instalment list and a follow-up task opens for its owner.

The buyer conversation continues on the same record, so the promise made, the date given and the call note collect on the unit card.

Receivables are reported per project and currency, with outstanding balance and overdue amount read separately.

Taking an overseas investor from first contact to contract

An enquiry in another language is linked to a record; conversation language, time zone and investment intent are noted on it.

The conversation summary lets the team pick up context without rereading the thread, which makes handover between agents workable.

A remote presentation, project file sharing and travel planning become tasks with named owners.

The reservation is made remotely, and contract plus payment plan are opened to the buyer through the Customer Portal.

Signature and paperwork are followed on the document-gap list, with missing files notified to the owner.

Automations for Reservations, Instalments and Handover

Use these examples to discuss triggers, owners and review points before configuring your own process.

Routing a Sales Office Enquiry to an Agent

So campaign first contact never sits unowned

1

Trigger: an advertising lead form, project site form or a new conversation on a connected channel.

2

Condition: the record is assigned by project and unit-type tag to that project’s sales office and agent.

3

Action: the record enters the enquiry stage, an owner is assigned, and a reply draft plus a visit booking task are prepared.

4

If nobody responds within the interval you set, the sales manager is notified.

Reminding Before a Reservation Expires

So a held unit does not quietly fall idle

1

Trigger: the end of the reservation period is approaching.

2

Condition: the flow continues only if the reservation is still open and has not become a contract.

3

Action: a confirmation task reaches the responsible agent and a summary notification reaches the sales manager.

4

When the period ends the unit returns to available and an announcement draft is prepared for the waiting buyer segment.

Instalment Due and Overdue Payment Follow-Up

So the collections conversation stays attached to the record

1

Trigger: an instalment on the payment plan is approaching its due date.

2

Action: a reminder draft is prepared on the buyer record; content and send authorization follow your collections policy.

3

Condition: if the date passes with no payment recorded, the record joins the overdue instalment list.

4

A follow-up task opens for the owner, and the call note and promised date are written onto the unit card.

Connections That Earn Their Place on a Development

Connect native channels directly, or use a webhook for an existing tool — each card makes Rocketly’s role clear.

Meta Ads

Lead source

Launch campaign lead form records arriving with their source

Google Ads

Lead source

Search campaign enquiries reported by source

WhatsApp Business API

Native connection

Buyer threads, template messages and visit confirmations

Google Calendar

Native connection

Sales office visit appointments synced with agent calendars

e-Fatura

Native connection

Invoicing tied to contracts and instalment collection connected to the finance side

CSV / Excel Import

One-time import

Bulk import of an existing unit list and buyer records

How to Set a Development Project Up in Rocketly

Use these steps to review your process, responsibilities and permissions before going live.

1

Define the project and block structure

Create the project, enter its blocks and floor counts and pick the project currency; in a multi-project portfolio, set each one up as its own scope.

2

Load the units and their numbering

Generate units in bulk from a block, floor and sequence pattern or import an existing list from CSV or Excel, then fill in type, area and aspect fields.

3

Set pricing rules and payment plan templates

Define a base area price plus floor, aspect and type adjustments as rules, and turn your deposit and instalment structure into a payment plan template.

4

Open sales offices, teams and roles

Create sales offices, assign agents and enter targets, then limit through roles which user sees which project, unit and report.

5

Connect channels and test the first flows

Connect advertising lead forms, WhatsApp and the project site form, then test enquiry routing, reservation reminders and instalment follow-up on sample records.

6

Set up reports and draw the line with existing systems

Turn on the sales funnel, per-block sales and receivables reports. Your design software, building control process and accounting package keep running alongside.

The Rocketly Capacity Behind Your Development Project

0

Channel types where investor and buyer enquiries land

0

Templates for reservation and instalment follow-up

0

Report types covering project sales and collections

0

Interface languages for overseas investors

The operational examples on this page are not guaranteed outcomes. What is available and how it performs depend on your process, connected sources, permissions and team use.

Construction CRM and Unit Management — Questions We Get

Rocketly is a CRM layer that brings the enquiry, unit and collection side of residential and commercial project sales together. Investor and buyer requests from connected channels attach to records, the Construction Module holds project, block and unit status, reservation and contract stages are tracked, and payment plans and commission are followed. Your architectural and structural design software, building control process and statutory accounting keep running alongside it.

A project, block and unit hierarchy; a colour-coded availability grid on the floor plan plus a status-based kanban; reservation, contract and sale stages; payment plans, instalments, open and overdue receivables; sales offices, teams and targets; the broker commission ledger; contract and document tracking with handover and snag records; the Customer Portal; and the sales funnel with a per-block sales report. On the site side, budget, committed and actual cost together with purchase requisitions and the tender process are followed in the same module.

Yes. Units are grouped by block and floor in a floor-plan grid and colour-coded by sales status, so available, reserved, contracted and sold are visually distinct. The same data is also available as a status-based kanban view, and block and status filters narrow it down. Unit numbering is generated in bulk from a block, floor and sequence pattern, so hundreds of units are defined without typing each one by hand.

A reservation is opened with a defined validity, and as expiry approaches the responsible agent receives a notification and a reminder task. The agent runs a confirmation call; the period can be extended with a manager’s approval, or the reservation is released and the unit returns to available. Reservations that lapsed without becoming a contract are listed separately in the sales funnel report, so you can see which types and blocks are being held and then dropped.

Yes. The payment plan is built with its instalments against the contract, and open instalment count, overdue instalments, total outstanding and overdue amount are listed per project and broken down by currency. Plan versions are retained and older versions stay read-only, so restoring one creates a new version instead of overwriting history. You can build a reminder flow as a due date approaches; the message content and the send decision remain with your collections team.

Commission accrues to the broker ledger when a sale closes, and entries are followed per project and currency. Ledger entries are append-only; a correction requires a stated reason and is retained in the audit record, so the financial history is never quietly rewritten. Payments reduce the balance in the relevant currency, and brokers with nothing outstanding are marked as such. This is a tracking layer and not a replacement for your statutory bookkeeping.

Yes, through the Customer Portal. The buyer signs in with a passwordless link sent to their email address and sees their contract, payment plan, appointments and the documents you authorized for portal visibility. You decide which document is visible there. A message sent from the portal reaches the sales team as a notification and attaches to the same unit record, so the thread does not scatter across inboxes.

Inside the Construction Module you can follow the bill-of-quantities budget, committed and actual cost, direct expenses and collections without mixing project currencies, and purchase requisitions, requests for quotation and the conversion of a winning bid into a purchase order run in the same place. These are planning and tracking tools: they do not do the work of your building control, structural calculation or drafting software, and they do not replace your statutory bookkeeping.

There is a permanently free plan, no credit card is requested and there is no trial-period concept. Core capabilities such as the unified inbox, sales pipeline and task management can be used on it. The Construction Module and Customer Portal are offered as sector add-ons, while AI features, advanced workflows and some channel connections sit in paid plans. The pricing page shows which capability belongs to which plan.

Construction Companies

Bring Unit Status and Sales Onto the Same Screen

Keep the enquiry, the unit, the reservation and the payment plan in one workspace.

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